Here are some of the things that I have learnt (a couple from a very interesting book called Losing My Virginity by Branson that I read recently, others from here and there).
- Business cannot be pushed. It takes its sweet time to develop.
- A live spirit is of utmost importance. A smile on the face at the end of the most tiring of days is what differentiates you.
- To be in business you need have complete belief in your concept and love it; or rather be passionate about.
- Say what is required; not more; not less.
- Passion is good, but let the intellect keep a leash on it. Know when to pull-back.
- The driver has to be phenomenal growth; a vision to achieve what no man has ever achieved; go where no man has gone every before (no pun here!).
- Fight! Not aggressive; know your worth, reason and stand by what you believe.
- Know when and how to take mid-course corrections.
- The idea is good; the implementation is critical.
- Be clear in what you want and say. Remember, there is no second chance.
- Last, but not the least, "opportunity knocks..." so be alert!
